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O&M x Recreation Beauty: Desert Rose Hair Perfume Collaboration

The Clean Beauty Collaboration between O&M and Recreation Beauty 

Two Female Founders, One Vision for Clean Beauty 

When O&M founder Jose Bryce Smith and Recreation Beauty’s founder Nedahl Stelio came together, the result was more than a product, it was a meeting of minds. 

Both founders have built their brands on a shared philosophy: that beauty should be clean, conscious and uncompromising in performance. With decades of experience spanning haircare, editorial, fragrance and formulation, their collaboration reflects a new direction in modern beauty, one that prioritises ethical ingredients, sensory experience and everyday functionality. 

The result is Desert Rose a limited-edition hair and body perfume designed to bring together texture, scent and clean formulation in one effortless step. 

What Is Desert Rose Hair Perfume? 

Desert Rose is a lightweight hair and body fragrance that refreshes, scents and enhances the natural movement of the hair. 

Inspired by O&M’s cult-favourite Desert Dry Texture Spray, this innovative formula takes the concept of hair refresh to the next level combining the benefits of soft texture and volume with a modern, wearable fragrance. 

Unlike traditional perfumes, Desert Rose is designed specifically for hair and body, offering a lighter, more diffused scent experience that moves with you throughout the day. 

Key benefits: 

  • Refreshes hair between washes
  • Leaves a long-lasting, subtle scent 
  • Suitable for everyday use  

The Fragrance: A modern floral with a warm, addictive finish.

Desert Rose is designed to feel luminous, soft and modern. A fragrance that evolves throughout the day. 

Fragrance Notes:

Top Notes: Lychee, Blackcurrant 
Bright and juicy, the opening is fresh and slightly sweet, creating an immediate sense of lightness. 

Heart Notes: Rose, Magnolia, White Chocolate 
A soft floral core balanced with a creamy, unexpected warmth that adds depth and softness. 

Base Notes: Cashmeran, Musk, Vanilla 
Warm, skin-like and comforting, the base lingers subtly, creating a lasting impression without heaviness. 

As a limited-edition release, Desert Rose represents a unique moment between two Australian brands. Available as a 100mL hair perfume.

This collaboration celebrates not only product innovation, but also the power of female-founded brands shaping the future of clean beauty.

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